#PositiveImpact

Our purpose is to create positive experiences for those around us.

Brad Herrmann

author
Brad Herrmann is the founder and president of Call-Em-All, an automated calling and group texting company that provides solutions for small and medium sized businesses, large corporations, membership organizations, community groups, and individuals. Since 2005, Call-Em-All has grown to send more than 5 million group calls and texts each month. Brad is a graduate of Texas A&M University.
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Recent Posts

Introducing Text Message Opt-Outs Using Machine Learning

When your well intentioned mass text lands in the wrong mailbox you can face a barrage of replies that range from the polite to the profane. Many people reply to the text with a simple request to be removed from the list, but they fail to use the “STOP” response, or another defined keyword, which triggers an opt-out. This means they will continue to get more unwanted texts fueling their frustration. Using machine learning, we’re trying to make this a thing of the past.

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Six Secrets to Helping New Hires Feel Welcome

Enjoy this article I wrote that was published in Concsious Company magazine featuring some great onboarding tips. Try these concrete ideas to prioritize culture during your onboarding process and ensure that new employees fit right it.

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Text Today, Gone Tomorrow

Next week we'll be at Executive Forum 2017 in San Diego. This is a staffing industry event that brings together the top executives to discuss how leadership will define the future success of their businesses.

If you are attending Executive Forum, we invite you to attend our Ideas in Action session.

Text Today, Gone Tomorrow
Feb 14th at 4:15pm
America's Cup Ballroom D

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Group Texting for Business, The Long & Short (code) Of It

With 97% of Americans using texting at least once a day, it is the most widely used application on a smartphone¹. Messages sent via text are read more often and faster than other forms communication, but business texting, and more specifically group texting for business, has struggled to gain adoption due to limitations and regulation. Recent changes in technology and legal requirements are making texting a more viable solution for businesses. Let's take a look at the various ways that texting works today, the changes, and why it's better for you.

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The Silver Lining In It All

Earlier this week, we shared some of our concerns with the FCC’s latest robocall regulations.  Today, I’d like to share some of the good things we see coming out of Washington.

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Not All That Glitters Is Gold

The FCC recently released new regulations that affect automated calling and texting services like Call-Em-All.  I previously wrote that we feel the current regulations are doing a pretty good job of discouraging spam robocalls.  My next two posts will highlight the good and the bad of the FCC’s latest work.  Today, we start with the bad.

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Hi... This Isn't Rachel From Cardholder Services

I think every American with a phone has received a call from “Rachel with cardholder services.” If not Rachel, you've probably received an automated call letting you know that you've won a free cruise. If I really won something significant, I’d expect a call from an actual human being - not a prerecorded message!

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Your Company Needs You to Get Out of the Office!

About five years ago, I received feedback from my team that they wanted me to take a lesser role in the day-to-day operations of Call-Em-All and focus more on leadership and vision. What a blessing that was! I had recently found a conference that I wanted to attend, but I was having trouble justifying whether it was worth the time and expense. It was in Vegas, after all, and wasn't specifically related to our industry – you see how that might look bad, right? The encouragement of my team was just what I needed to make it happen.

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Our Unorthodox Take on Terms of Use and Privacy Policy

We at Call-Em-All work hard to try to keep things simple.  Sounds easy enough - who doesn't like simple, right? But how do you do simple when it comes to legal documents like our Terms of Use? All that legal terminology is definitely NOT simple. That didn't sit well with us so we decided to try something different - and our attorneys actually went along with it!

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8 Keys to Unleash the Power of Culture

When people describe a company with great culture, many people immediately picture a laid-back and fun loving atmosphere. This sells a good company culture far short though. Building a great culture is much more than just casual attire or Beer Friday – it's more about the who, what, how, and why of your business. Building great culture takes some combination of time, money, and effort - but the payoff is a powerful business tool and the ultimate competitive advantage.

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    About

    Call-Em-All's mass texting service, voice broadcasting, and text conversations help organizations deliver important messages quickly and maintain better engagement with contacts.

    Since 2005, we've delivered more than 1.2 billion voice calls and text messages for companies in healthcare, education, staffing & human resources, property management, utility, non-profits, and religious groups.

    We're different because of our culture. We believe it's our biggest competitive advantage. We're passionate about creating positive experiences for our customers, and ensuring that our platform isn't being used to spam marketing or political messages.

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