Call-Em-All president Brad Herrmann was recently quoted by The New York Times regarding rewriting the law on automated telephone calls.

In the article Robocalls Instigate a Cellphone Fight, the author discusses the concept of “consent” with regards to telemarketing, informational calls, and calls to cell phones.  Call-Em-All was cited as a company that is successfully delivering automated calls to people that want to receive them.

Here’s an excerpt:

“Brad Herrmann, president of Call-Em-All, a company in Frisco, Tex., near Dallas, said: “I’ve seen other companies in the industry say, ‘We currently can’t send informational calls to cellphones.’ I disagree — we do it every day. The current law is clear."

Call-Em-All provides automated voice and text messages; schools are among its primary clients. The company is able to notify all parents of a snow day, for example, to whatever number they give to the school. This sort of service is not what comes to mind, however, when Mr. Herrmann tells people that he’s in the “automated calls” business. “They think two things: telemarketing or political calls,” he says.”

You can read the rest of the article here.